Overview
Chip Shop MCR are based in central Manchester and they partnered with Vedit Media to elevate their online presence. Our goal was to boost brand awareness, engage local audiences and establish the shop as a viral sensation through creative and data-driven social media strategies.
Client
Chip Shop MCR
Industry
Food
Service
Content Shoot
Editing
Social Media Management
Idea Generation
Duration
8 months
The Challenge
Chip Shop MCR faced stiff competition in Manchester’s bustling food scene and struggled to stand out online. They needed a robust social media strategy to increase engagement and position themselves as a go-to destination for food enthusiasts.
The Solution
We crafted a content strategy that highlighted the shop’s unique offerings with a mix of engaging video content, local cultural references, and viral trends. Using data insights, we tested various content formats to understand the audience's preferences and implemented a targeted social media campaign to maximize reach and engagement.