Chip Shop MCR

Overview

Chip Shop MCR are based in central Manchester and they partnered with Vedit Media to elevate their online presence. Our goal was to boost brand awareness, engage local audiences and establish the shop as a viral sensation through creative and data-driven social media strategies.

Client

Chip Shop MCR

Industry

Food

Service

Content Shoot

Editing

Social Media Management

Idea Generation

Duration

8 months

The Challenge

Chip Shop MCR faced stiff competition in Manchester’s bustling food scene and struggled to stand out online. They needed a robust social media strategy to increase engagement and position themselves as a go-to destination for food enthusiasts.

The Solution

We crafted a content strategy that highlighted the shop’s unique offerings with a mix of engaging video content, local cultural references, and viral trends. Using data insights, we tested various content formats to understand the audience's preferences and implemented a targeted social media campaign to maximize reach and engagement.

The Result

The Result

The Result

The campaign generated over 6.6 million views and achieved a remarkable 7432% increase in engagement, cementing Chip Shop MCR as a viral sensation. This success not only reinforced their brand awareness but also positioned them as a central hub for food lovers in Manchester.

The campaign generated over 6.6 million views and achieved a remarkable 7432% increase in engagement, cementing Chip Shop MCR as a viral sensation. This success not only reinforced their brand awareness but also positioned them as a central hub for food lovers in Manchester.

The campaign generated over 6.6 million views and achieved a remarkable 7432% increase in engagement, cementing Chip Shop MCR as a viral sensation. This success not only reinforced their brand awareness but also positioned them as a central hub for food lovers in Manchester.

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